Executive Coaching for founders and business leaders

Coaching that
literally shows you
what you’re missing

Executive Coaching that uses drawings to surface what words can’t. Perfect for leaders who want to walk away knowing exactly what to do next.

Smiling woman in a red jacket writing on a digital tablet at a white desk with books, sticky notes, a glass of water, and a potted plant, with sketches on the whiteboard behind her.

Drawing-led coaching helps you

Move from problems to practical ideas

Shift quickly from feeling weighed down to knowing your next move. Uncover the simple, workable steps that build momentum.

Lead with calm, confident direction

Operate with a steadier mind and a clearer view of what matters, making choices from clarity rather than pressure.

Offload mental clutter so you can see clearly

See the whole picture on a page in 1:1 sessions, so you can get to the heart of what needs your attention.

Spot patterns and blind spots

Through the drawing-led approach, you see the links, loops and tensions, so your decisions become easier and direction becomes obvious.

Smiling woman with blonde hair wearing a white shirt and blue jeans standing in front of two abstract paintings with black lines on a white background.

Our coach

Rachel Smith is an EMCC-accredited Executive Coach with 10+ years coaching experience, with a reputation for making the complex simple. A former architect she uses structured, spatial thinking to help clients see patterns, and make better decisions.

She works with CEOs, FTSE 100 leaders, Founders, Authors, Olympic athletes, Premier League, and national teams including GB Swimming, Diving, and Netball.

Her clients are ambitious, curious, under pressure, with a need to break through professional and personal barriers.

By combining deep coaching experience with a unique visual approach called Sketchstorming, clients describe the experience as unlike any coaching they’ve had before: fast, visual, and immediately clear.

What our clients say

“Every session with Rachel moves me closer to where I want to be. Her coaching has helped me psychologically recover from cancer, and step out once more to lead a new business.”
Louise Nicolson
Louise Nicolson
Founder of Data Counsel
"I have noticed a marked improvement in my performance and productivity. It has enhanced my communication skills and enabled me to get clear on my long-term career path"
Danielle Clarke
Danielle Clarke
Relationship Manager Cap Gemini
"Rachel’s coaching was transformative for me. She has a rare ability to combine practical coaching with emotional insight, creativity, and real empathy. I can’t recommend her highly enough.“
Megan Atkins
Megan Atkins
Senior Consultant, Cap Gemini

The benefits of Eye Think Executive Coaching

Strategic

Focus on what moves the needle (not just what's urgent)
Sharper strategic thinking, blind spots identified and addressed
Forward momentum, stop circling the same problems

Decision-making

Make decisions you stand behind, no second-guessing
See the path forward, even when it's not obvious

Personal impact

Show up with more authority, lead without needing approval
Build conviction in your ideas, defend them with confidence
Navigate change with self-awareness, know what you need when you need it

Takeaway resources

Make decisions you stand behind, no second-guessing
See the path forward, even when it's not obvious

The programme in detail

Four months to see what matters and move forward with confidence.

Man participating in a video call on a laptop with a woman, viewing a shared digital whiteboard with handwritten notes and diagrams.

Personalised sessions

6 x one-hour virtual personalised sessions

Email check-ins

Unlimited email check-ins and accountability

Sketches

Coaching sketches sent at the end of each session

Review

A review of progress

Plan

Create a plan for the next phase of your work

Investment

Coaching packages

Get started with a discovery call, or fill out our questionnaire to find out more

Clarity

£2,450
Six sessions over 18 weeks
30 mins free discovery call
Six one-hour virtual coaching session sketched out in real-time
Unlimited email check-ins for accountability
A Coaching visual to takeaway after each session

Transformation

£3,500
Seven sessions over 20 weeks
Everything in Clarity, plus...
360 Review feedback from between five and eight colleagues
A one-hour bonus session to review 360 feedback
A digital notebook of all your live coaching sessions at the end of the programme

Impact

Success. Simple.

Our numbers tell the story of what happens when complexity becomes visible.

Book a discovery call
0+
leaders coached
0 weeks
to see measurable progress
0%
increase in clarity on priorities
Work desk with an open laptop displaying sketches and notes, a plant, a coffee mug, camera lenses, headphones, and wall-mounted posters including one with city landmarks and another with the phrase 'Live to Make. Make to Live.'

Frequently asked questions

Find answers about our coaching and visual thinking services.

What is Drawing-led Executive Coaching?

Drawing-led Executive Coaching is one-to-one executive coaching that uses visual thinking to help you get clarity faster. As you talk, your ideas, patterns and decisions are drawn onto a digital canvas, giving you a clear picture of what’s going on and what needs to happen next.

How is this different from traditional executive coaching?

Most coaching is purely verbal, which means insights can be easily lost. Here, you can see your thinking take shape in real time, and you get to see the whole picture of what’s holding your attention. The visuals on the page allow you to think more freely, reduce mental load and help you make decisions faster.

Who is this executive coaching designed for?

Leaders, founders, creatives and high-pressure professionals who carry a lot in their heads. If you’re navigating complex decisions, big expectations or a difficult period of change, this approach creates space, structure and clarity.

What kinds of challenges can we work on?

Common themes include upcoming high-stakes events, difficult decisions, team dynamics, role changes, confidence dips, messy thinking, overwhelm and moments where something just feels off. If it’s on your mind, we can work on it.

What happens in an Eye Think executive coaching session?

We talk through what’s happening, explore what matters and map the thinking visually as we go. You leave with a clear picture of your insights, priorities and next steps, plus a visual summary you can revisit.

Do I need to be a visual thinker?

No. Many clients are analytical, verbal or strategic thinkers. The visuals simply make abstract thinking tangible so we can work through it together.

What does the programme look like?

You work with Rachel for four months. The programme includes six one-hour virtual sessions, unlimited email check-ins and a visual snapshot after each session. Depending on the package, you can also add 360 feedback or setup support between sessions.

Can I start even if my goals aren’t clear yet?

Yes. Many people begin coaching because things feel messy or undefined. The visual process helps you make sense of it and find direction.

Can I use the visuals outside the sessions?

Absolutely. Clients often use their coaching visuals to guide decisions, reflect between sessions or share thinking with trusted collaborators.

Let's bring your ideas to life

The next clear decision starts with a conversation.

Book a call